Who we are
Born to simplify complexity.

OUR STRENGTH
Our numbers
Partners and Associate Partners
Strategic guidance, industry vision, C-level relationships.
7
Consultants
Operational engine: turning plans into results on the ground.
50
Senior advisors
Decades of vertical expertise, targeted networking, and focused coaching.
13
Tech specialists
AI engineers, data scientists, and developers for customized solutions.
300+
Talent, experience, action.
Arianna Baccini
Associate Partner
Established expertise in the Fashion, Luxury, Retail, and Furniture & Design sectors, focusing on corporate strategy, transformation, and commercial due diligence for corporations and Private Equity funds. Supported international brands in optimizing merchandising, buying, and sales channels. Cross-sector skills in innovation strategy and application of disruptive technologies (NFTs, blockchain, AI). Previously held the same role at EY-Parthenon.
Guelfo Bartalucci Torlonia
Partner
Strong background in performance improvement and value creation, focusing on Food & Beverage, retail, and distribution networks. Previously Director at AlixPartners, led transformation projects for major Consumer Goods companies. Supported various international Private Equity funds throughout the investment cycle, designing and executing value creation plans.
Federico Bonelli
Senior Partner
Leader of the Consumer practice, with a strong focus on retail, fashion, and luxury. Previously Leader of the EU Fashion & Luxury Practice at EY-Parthenon, CEO of Pinko, EVP for the turnaround of Roberto Cavalli, and active member of the Fashion & Luxury practices at BCG and Bain & Company.
Elena De Cò
Associate Partner
Over 25 years of experience in strategic consulting, M&A, and general management, focusing on Consumer, Retail, Fashion & Luxury sectors. Supported companies, private equity funds, and family offices in M&A transactions, due diligence, strategic planning and implementation, and transformative value creation projects. Previously part of the founding team of EY-Parthenon Italy and Executive in its Retail, Fashion & Luxury practice. Member of the Fashion & Luxury team at Bain & Company and the Corporate Finance team at Arthur D. Little (London).
Lorenzo Novella
Partner
Extensive expertise in performance improvement and redesigning operating models within Operations for companies in Food & Beverage, distribution, and consumer goods sectors. Previously Partner at AlixPartners, supporting funds and consumer goods companies in defining growth strategies, enhancing profitability, and driving business performance.
Ignazio Rocco
Senior Partner & CEO
Leader of the Financial Services practice, with a solid entrepreneurial and managerial background in banking and finance. Founder and CEO of Credimi, one of Italy's leading fintechs in digital financing for SMEs. Previously Senior Partner at BCG, focusing on banking, credit, and financial services.
Marenza Vinci
Associate Partner
Strong background in the Fashion & Luxury sector with a focus on Wholesale, Retail, Franchising & Private Equity. Previously Director at EY-Parthenon, supported multiple international Private Equity funds in designing and executing third-party platform strategies in Fashion, Luxury, and Beauty. Served as Retail & Franchising Export Director at Elisabetta Franchi.
The sectors we operate in
- Expertise
Financial Services
- Implementation and adoption of digital and AI solutions.
- Business model innovation.
- Go-to-market support and change management.
- Expertise
Fashion & Luxury
- Restructuring and turnaround services.
- Industrial and operational plans to improve business performance.
- Due diligence and support during M&A processes.
- Expertise
Food & Beverage
- Definition of strategic guidelines and development of industrial plans.
- Design and implementation of value creation plans.
- Support for pre-deal and post-deal M&A activities.
- Expertise
Retail
- Design and implementation of holistic business transformation plans.
- Redesign of in-store execution models, customer journeys, and core processes.
- Development of digital and AI-driven solutions.